The Equity Equalizer, Technology by GMEN

Revolutions change society in a significant and dynamic way. First there was the agricultural revolution that gave humans the ability to dominate all other animals on the planet. Then the industrial revolution moved and migrated people from the agricultural landscapes and farms to cities and urban areas for better pay and jobs. 

Now the digital revolution is leveraging the playing field and bringing access to information to anyone who has even the most basic tool. The internet and digital tools make it easier for small businesses to access the same information and resources as larger companies. Technology equalizers include: 

Online marketplaces: Platforms like GoDaddy, Amazon, Etsy, Alibaba and Shopify allow small businesses to reach a global audience and compete with and look like larger companies. 

Automation: Tools like automation software can help small businesses streamline their operations, making them more efficient and cost-effective. Remote workers can be accessed from anywhere, and small business owners can bring in the best talent from across the world to build their enterprises. 

Cloud computing: Cloud-based tools and services can help small businesses access powerful technology at a fraction of the cost of traditional on-premises solutions. 

Online education: Online education and training resources allow small business owners and employees to acquire the skills they need to compete in the digital economy. 

While the digital revolution is still being realized, we can look at history and know that this train in now on the track and there is no turning back.

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